Break The Communication Barriers
- By Chris Ciappa
- Published 10/12/2008
- MLM
- Unrated
Chris Ciappa
Chris Ciappa is the owner of several highly successful online business opportunity web sites including BOCOnline.com and BizOppClassifieds.com. He is a successful home business entrepreneur dedicated to helping others change their lives for the better. Chris is also a real estate investor, a Microsoft Certified Systems Engineer, Database Administrator, and Trainer. He is a partner in Atlas Analytics (A Business Intelligence Consulting Company), and in addition he has owned numerous other businesses and is an former stock and commodity broker/trader.
View all articles by Chris CiappaIn any network marketing or MLM opportunity there exists some significant immediate hurdles to overcome. Chief among these is language and communication difficulties early on for new representatives. Let's take a quick look at what these difficulties are and how to overcome them.
First, as an example of what is meant by language and communication difficulties lets imagine two people. The first an immigrant from
The same problem exists for new distributors in an MLM or network marketing opportunity. This is because many times a new distributor in an MLM company is not exceptionally well versed in MLM or network marketing, the industry in general, compensation plans, marketing plans, and sometimes not even all that well versed in the products or services their new business/company offers.
As you can imagine if the person they are speaking to is also not familiar with MLM or network marketing, and has only a vague idea about the industry, the compensation & marketing plans, or the particular products or services offered by a specific company, it is very analgous to the two immigrants above trying to speak in a language that neither is very well versed in.
The solution in all cases is a knowledgable third party who can effectively explain and answer questions about the business, industry, compensation & marketing plans, and products and services offered.
Whether this is done via a three way call, a conference call, a meeting, or an audio/video recording the fact remains it is frequently necessary and usually very helpful to getting new business participants off to a good start for this type of third party intervention to occur when a new representative is beginning in an MLM or network marketing endeavor.
Consequently it is strongly recommended that you utilize these mechanisms in your opportunity and also remember the more personal they are the more effective they are. Thus a three way call with a leader who you can lend credibility to and who is well versed in explaining the business is usually more effective than simply handing someone a recorded message. A personal appointment or bringing someone to a local opportunity meeting will almost always yeild better results than simply handing someone a video. After all, wouldnt you prefer to hear it straight from the horses mouth so to speak. In any case, you should most definitely utilize a third party whenever possible until you become more and more expert on your business, industry, and opportunity. Simply put, IT WORKS! The folks that will be assisting you have an interest in seeing you succeed so they will likely be very willing to help. If you can not find someone willing keep looking upline throughout your organization, you WILL eventually find someone that can and would love to help you. The key though is you have to take action.
